Textual diarrhoea

I picked up two new books this weekend just gone. The first was ‘Darkly Dreaming Dexter’ which formed the basis for the first season of the TV show Dexter. I’m only 60 pages into it at the moment, but from what I’ve read so far, the tv show seems to be quite faithful to the book. Carrying on along the same theme, the second book I picked up was ‘Dearly Devoted Dexter’, the sequel to the first book, which loosely inspired some of the plot of the second season of Dexter. If the first 60 pages are any indication, these books are going to be addictive reading!

One of the handiest bits of computer gear I’ve purchased recently is my 320Gb Seagate external hard drive. Not only has it given me a lot of extra space to back up data I don’t use much, but it’s also made transferring large files between PC’s quick and painless. This is particularly useful for large files or folders such as ProTools sessions that take up a lot of space. If only I’d picked up one earlier I could have saved a heap of blank CDs and DVDs!

What is the world wide webs fascination with diet pills all about? It seems like every second paid post opportunity relates to diet pills lately. If it’s not diet pills, its mortgages, or lawyers. Much be a highly profitable niche. Clearly someone is buying, but personally, I still don’t see diet pills doing anything a healthy diet and some exercise couldn’t achieve?

Personally, I’d prefer never to have the need for mortgage lenders, but I’m going to go out on a limb now and suggest that, unless I win tattslotto then that will not be possible. Sad I know. If you do need to take on a mortgage, make sure that you shop around, and compare rates. Also, don’t forget to take particular note of any fine print before you sign on the dotted line. The last thing you want to do is commit yourself to a mortgage that you’ll never be able to pay off.

One thing I’ve learned over the years is that getting any sort of professional market research done is an expensive business. Whilst it can get expensive, in the long run it can save you a whole lot of money, and help you avoid some very costly mistakes.

It is too easy for people to make decisions based on their own personal opinion, or point of view, and this can be a dangerous thing if you are marketing a product or service. Particularly if you’re are targeting a market in which you yourself do not belong.

My recommendation, if you’re looking to spend money on developing a new product or service, then strongly consider spending some cash on research prior to out laying huge sums of money.